Pheasants Forever launched Quail Forever in August of 2005 to address the continuing loss of habitat suitable for quail and the subsequent quail population decline. Bobwhite population losses over the last 25 + years range from 60 to 90 percent across the country. The reason for the quail population plunge is simple - massive losses of habitat suitable for quail. There are five major factors leading to the losses of quail habitat; intensified farming and forestry practices, succession of grassland ecosystems to forests, overwhelming presence of exotic grasses like fescue that choke out wildlife, and urban sprawl. At the heart of Quail Forever is the unique grassroots system of fundraising and project development that allows members to see the direct result of their contributions. Quail Forever, Pheasants Forever's sister organization, empowers county and local chapters with the responsibility to determine how 100 percent of their locally raised conservation funds will be spent - the only national conservation organization that operates through this truly grassroots structure. As a result, chapter volunteers are able to see the fruits of their efforts locally, while belonging to a larger national organization with a voice on federal and state conservation policy.